Casting company
WE ARE SoKa,an unscripted casting companyled by two women.
Casting company
What we stand for
Human-Driven Storytelling
We don’t just cast roles. We connect with talent in real, meaningful ways so every story hits deeper, feels sincere and unforgettable.
Inclusive Representation
As a queer, multicultural and multilingual team, we champion diversity on and off screen with care and authenticity.
Boutique Excellence
We prioritize quality over quantity, offering personalized, high-impact casting.
Casting without borders
We work seamlessly across the U.S. and Europe – bringing you a broader, more diverse talent pool and smooth cross-border casting from start to finish.
Cynthia MagañaCo-Founder | Casting Director
With over 20 years of experience in the entertainment industry, Cynthia has worked in a wide range of roles, from Freelance Casting Producer, Director, and Senior Casting Director to leading entire casting departments. She has contributed to numerous seasons of hit shows and the development of many new projects, as showcased in our portfolio.
Zaloa Goiri VirtoCo-Founder | Casting Manager
Now, partnering with Zaloa to form Soka Casting, we bring together our complementary strengths to take on new projects as a unified team and business.
Zaloa brings sharp expertise to the organizational and managerial side of casting. As the tech and outreach brain behind the scenes, she ensures everything stays smooth, stress-free, and on schedule. That means faster turnarounds, wider talent reach, and streamlined coordination; delivering top-quality casting for our clients every time.
Together, our acumen and passion for casting make Soka Casting a powerhouse ready for what’s next.
We prioritize quality over quantity, offering personalized, high-impact casting.
Zaloa Goiri VirtoCo-Founder | Casting Manager
Cynthia MagañaCo-Founder | Casting Director
With over 20 years of experience in the entertainment industry, Cynthia has worked in a wide range of roles, from Freelance Casting Producer, Director, and Senior Casting Director to leading entire casting departments. She has contributed to numerous seasons of hit shows and the development of many new projects, as showcased in our portfolio.
Now, partnering with Zaloa to form Soka Casting, we bring together our complementary strengths to take on new projects as a unified team and business.
Zaloa brings sharp expertise to the organizational and managerial side of casting. As the tech and outreach brain behind the scenes, she ensures everything stays smooth, stress-free, and on schedule. That means faster turnarounds, wider talent reach, and streamlined coordination; delivering top-quality casting for our clients every time.